- Advertising - Agency
The Agency at the University of Florida is a vital resource for companies and brands seeking marketing expertise fueled by creative young Millennial minds. It is led by a suite of professionals and staffed by over 100 of UF”s best and brightest students who work in a structured, immersive learning environment on important client assignments.
To help marketers communicate more effectively with Millennials, The Agency developed MAVY™, a proprietary virtual community of over 3,000 highly engaged 18-35 year-old members who participate in quizzes, discussion forums and mobile missions, to provide clients with a better understanding of this segment of the population.
Whom to Contact
- Andy HopsonExecutive Director